PROBLEM
Traditional employer benefits weren’t aligned with how employees actually spend and save money — in everyday purchases tied to their paycheck.
OUTCOME
We built a Direct-to-Employee commerce model that turned employment into purchasing power, unlocking private brand pricing for employees. The result was meaningful savings and nearly $10M ARR within three years.
An AI-driven experience where the Previ AI floated over the page and helped customers get answers to questions faster.
We built a Direct-to-Employee marketplace where employees unlocked private, employee-only pricing at partner consumer brands, anchored by an exclusive Partner Brand of the Month to drive discovery and repeat engagement.
An AI bill comparison experience that made it easy to see how much you’d save when switching your mobile service to Previ—speeding up onboarding and transferring service.